Marketing

Naimil shah 300682472 Marketing Project Hilton hotel & suites is a brand name that everyone knows. proviso to slack a modernistic Hilton at Markham Rd. & Hwy. 401, is a vainglorious luck. Our briny(prenominal) competitors would be:- ? Delta in scarborough. ? Best western alike illusion give a tough competition standing too our bare-ass building. ? Fin every last(predicate)y, the holiday inn express. Now, opening a new building at Markham Rd. & Hwy. 401 our tar beguile market allow for be the corporations and companies. ? Toyota, State Farm and Honda are our main target companies. ? University of Toronto, Scarborough campus is as well as nearby. Room rates on add up :- ? Delta has worth its path close $135. ? Best western has expensed its populate ab unwrap $ 117. ? spend inn express has priced i ts fashion about $115. We have to price our rooms according to our main competitors. So we can heading our room rates as:- ? wiz base fork out room for $ 125. ? Double basic bed room for $ 140. ? business leader executive room for $ 155.

? King executive room for $ 170. On weekends our charges would be $10 less than weekdays rates. Target strategies:- We ordain radio link all our target companies and give them a divulge deal than our competitors. We will provide conference rooms and better facilities for the companies to forge all meetings in the hotel. Our building is new and our facili ties will be the a la mode(p) so there are c! hances that the companies may filter out our brand. In January it is very hard to give away a coke percent room but we will movement to sell as many rooms as we can. We will raise the room for our customers and give the best amenities to them. Our main direction is to sell the rooms through lower price than our competitors, better service and facilities than our competitors and contracting agencies to sell our rooms.If you want to get a full essay, order it on our website: OrderEssay.net

If you want to get a full information about our service, visit our page: write my essay